Sense the Freedom

History of the jockstrap: from sports equipment to fashion symbol

But what exactly is a jockstrap, this undergarment now found everywhere? Its long and unexpected history stems from a very specific need: that of cyclists in the late 19th century. In 1874, in Bost...

3 essential tips for knowing what underwear to wear!

A short guide to choosing the right men's underwear, a part of the men's wardrobe that is all too often neglected!